CRM
- Attract, prioritise, and convert the right leads.
- Automate pipelines, deal stages, and sales follow-ups.
TrueValue Platform
Run connected business operations on one Platform.
Products designed to work together: customer records, bookings, campaigns, your website, tasks, calling, people operations, office work, and hiring.
Nine Products use Request a Demo. Payroll, AI Brain, Automation, Influence, Accounting, Social Growth, and Acquisition Intelligence are on the waitlist.
Offices in North Sydney and Vadodara.
Revenue$2,183.00
Visitors611
Transactions$3,250
Deals121
TrueValue
How to start
Three steps,
then a demo.
- 01
Name the work
Decide what needs attention first: customer records, bookings, campaigns, your website, tasks, calling, or hiring.
- 02
Pick a Product
Open the catalogue and choose the Product built for that work.
- 03
Request a demo
Tell us about your team and the work you want to improve.
Who it is for
Built for the teams that keep work moving
Sales, bookings, hiring, and website teams each work in their own Product, on the same Platform.
Explore by Product
Find the Products
that fit your work.
9 Products are open for a demo. The full catalogue also shows the Products on the waitlist.
Manage customer and sales operations across leads, contacts, accounts, deals, follow-ups and reporting.
Manage business booking, staff availability, scheduling and appointment workflows.
Manage jobs, applicants/candidates, hiring pipeline, interviews, offers and hire handoff.
Run everyday office work: sites, people, assets, stock, and office spend.
Appointments
- Self-serve booking calendar with live staff availability.
- Automated SMS and email reminders to reduce no-shows.
Marketing
- Run targeted email, SMS, and WhatsApp broadcasts.
- Tie campaign results back to customer records in CRM.
Site Flow
- Build fast public web pages, forms, and landing pages.
- AI-assisted SEO and content drafts, plus forms for lead capture.
Task
- Give every piece of operational work a clear owner.
- Priority queues, deadlines, and a clear view of workload.
PBX
- Browser softphone calling, IVR menus, and call queues.
- Call recordings, AI-assisted transcription, and calls logged to CRM automatically.
HR
- Employee records, attendance, and leave in one place.
- Paperless onboarding and compliance reviews.
Recruit
- Manage candidate pipelines from job post to signed offer.
- AI-assisted candidate scoring, interviews, and a clear handover once you hire.
Office Manager
- Track physical sites, equipment assets, and consumable stock.
- Coordinate maintenance plans, vendor bills, and work orders.
Payroll
- Automate payroll runs, tax withholdings, and direct deposits.
- Self-service employee payslips and compliance exports.
AI Brain
- One place for approved company knowledge and SOPs.
- Give your team answers drawn from that knowledge.
Automation
- Trigger multi-step background workflows across Products.
- Cut repetitive data entry by syncing records in the background.
Influence
- Discover creators, manage outreach, and run brand deals.
- Track deliverable status, audience reach, and affiliate payouts.
Accounting
- Send invoices, record expenses, and reconcile bank feeds.
- See cash flow in real time and produce tax-ready financial reports.
Social Growth
- Plan, schedule, and publish posts across social channels.
- Monitor engagement trends, brand mentions, and audience growth.
Acquisition Intelligence
- Spot buyer intent signals and the accounts most likely to buy.
- Add company (firmographic) data to your sales leads.
Upcoming
Products on
the waitlist.
Scroll sideways to see each one, and join the waitlist for the Products you want.
Payroll
Manage payroll processing and payroll-related employee/compliance workflows. Payroll is on the waitlist.
AI Brain
A signed-in place for approved knowledge and prompts. AI Brain is on the waitlist.
Automation
Connect repeated work across your Products. The app is not ready to open. Automation is on the waitlist.
Influence
Run creator and brand campaigns. The app is not ready to open. Influence is on the waitlist.
Accounting
Manage accounting work. Accounting is on the waitlist.
Social Growth
Social Growth is on the waitlist. The app is not ready to open.
Acquisition Intelligence
Acquisition Intelligence is on the waitlist. There is no app to open yet.
Resources & Insights
From the blog
Appointment
Appointment Show Rate: Free Calculator, Formula and No-Show Tracker
Not every booked appointment becomes an attended meeting. Learn how to calculate appointment show rate, track no-shows and cancellations, and measure attendance with a free Excel calculator and tracker.
Read articleBusiness Operations
Website Publishing Checklist: 20 Checks Before a Business Page Goes Live
Before publishing a business website page, make sure everything works. Follow this practical 20-point website publishing checklist covering SEO, mobile design, accessibility, contact forms, page speed, security and performance tracking.
Read articleAI
Applicant Tracking Spreadsheet vs ATS: Free Recruitment Pipeline Template
Download a free applicant tracking spreadsheet to organise candidates, interviews and follow-ups. Compare Excel with an applicant tracking system (ATS) and learn when your hiring team should switch.
Read articleA few useful answers
Before you
request a demo.
Which Products can I request a demo for?
CRM, Appointments, Marketing, Site Flow, Task, PBX, HR, Recruit, and Office Manager use Request a Demo. Payroll, AI Brain, Automation, Influence, Accounting, Social Growth, and Acquisition Intelligence use Join Waitlist.
What should I include in my demo request?
Tell us about your team, how you work today, and what you want to improve. Mention any setup or integration requirements you would like to discuss.
Can I start with one Product?
Yes. You can focus your enquiry on one Product. Start with the work that matters most to your team, and raise any related requirements during the demo.
Which Products are on the waitlist?
Payroll, AI Brain, Automation, Influence, Accounting, Social Growth, and Acquisition Intelligence are on the waitlist. Joining registers your interest. It does not open an app or set an availability date.
Your next step
Let’s start with
your business.
Choose the Product you want to see, and bring your questions to the demo.